How To Create The Best Virtual Grand Opening Ceremony?
While the pandemic has shut down so many things, creative entrepreneurship is not one of them. While many small businesses have closed their doors due to COVID-19, a growing number of new businesses are coming out of the woodwork. New entrepreneurs are stepping up to meet consumers’ new and changing needs in this COVID era. This business needs to have the right grand opening to be on the right track for this time of day of doing business.
Create opening ceremony a grand store or a new storefront is a great way to boost your brand awareness and attract new customers to your business. These days, small businesses are launching their products through e-commerce, so they don’t need to hold extravagant launch parties.
Grand openings may not be as extravagant as they used to be, but you can still put on a virtual event that commemorates the occasion. If you want to get your business off the ground without a large event, here are some ways to celebrate the opening virtually:
Having a grand opening via social media through influencer
Have you ever wanted or buy something just because a celebrity had it? This can be a unique grand opening ideas. Influencer marketing is one of the most efficient and effective ways to promote a business. Having your fans learn about your products or services could be very helpful.
Make sure that your influencer shares your company’s values and reaches your target market to get the most value from them. Many brands and companies have devoted fans, so you want to ensure your social media posts are engaging. It will make your products more likely to be seen.
It’s easy to find people who share your goals because success depends on being successful yourself. One way to find an influential person on social media is to see who is following specific hashtags. If you want to find an influencer that would be a good fit for your business, you can look at the results of searches like #sponsored, #ad, #blogger, or #influencer.
You can use online tools to find influencers and check their engagement rates. These tools can help you to evaluate further whether the influence may be worth it. To succeed in your social media influencer strategy, you need to find someone who can drive engagement.
Create a live-stream event
Online meetings and online platforms are well known today. Invite your community to attend an interactive online event. You can celebrate virtually with your customer base in real time, allowing you to connect and interact with your customers in real-time.
Use your camera in your store. This will allow you to capture the moment and make the most of it. Then you can promote your new online store by giving away a free gift with each purchase and providing some sort of info or Q&A about your store. Popular online platforms to host a live stream event include:
- TikTok Live
- YouTube Live
- Twitter Spaces
- Google Meet
- Facebook Live
Live streaming your event will help get more people involved. If you choose to do this way, you should create a grand opening to do list. Especially if you have an online presence, you’ll likely draw more people to your event. Live streaming your event lets potential customers get up close and personal with your brand, product, or service. You can reach more customers and build relationships with them by doing so.
It is possible to reach people that may be interested in your project. You will need to make an offer for all of the remote participants. Potential customers can add products to their cart from the buy box on the home page.
Create a hashtag for your virtual grand opening on social media
What’s the deal with hashtags? If you use hashtags in your Tweets, they increase your chances of getting more retweets. Creating a fun, memorable hashtag is a great way to promote your grand opening. It’s a great way to show people that you’re not just a store but a community and to get your business trending.
Hashtags also make it easy for people to find your grand opening online. The more people see your grand opening, the more likely they will go check it out. Use a photo booth. A photo booth is a great way to take photos and videos with your customers and to remind them that you have a grand opening. Make sure you have fun with it and make the most of it! Your grand opening photos can be used on your website, social media, email newsletters, and event programs.
Use a discount code on your website
This can be a great website grand opening announcement. You can use discount codes to introduce your customers to your business and encourage them to try something new. A discount code can help you grow your audience. A discount code can encourage new customers to try out your products or services.
A social media discount code will help drive traffic to your website by showing the price your customers would have paid without it. Another way to get new customers is to allow them to receive a discount after signing up for your email newsletter. In turn, you can send them special offers and updates on your business, products, and other deals.
A live 3D tour of your small business
If you create a virtual tour for your business, you can give people an idea of what your location is like before they see it in person. It’s more important than ever to showcase your business, products, and values from a distance. Your first impression is the most important part of your business. It’s important to make a good first impression. If you want your clients to love you, you have to be aware of what they see and hear.
Create an Instagram reel for your product demo
Around 80% of the internet traffic is video content. A simple way to tell your brand story is by using this. Video marketing can reach more potential customers than any other online marketing strategy. Social media has become the standard way for people to stay in touch with one another and share their lives with family and friends. These websites and social media sites, such as Facebook, Instagram, and Pinterest… Which one is right for you? They’re great for uploading and creating content. This is what you need to know about them.
- YouTube: 2 billion monthly users
- Instagram TV (IGTV): 1 billion
- TikTok: 800 million active users
- Vimeo: 240 million active users
A video reel is a great way to showcase your products or services and build your small business. It’s a good way to educate your audience about you or your journey to get started in your small business.
You can announce that you’re open for business with promotional videos featuring demos or information. We recommend you invest time and money in branding your company because it is so important. These promotional videos aim to inform your audience of what your store has to offer.
Announce your grand opening through emails
When sending a themed mailer or promotional package to potential customers, sending it directly to them instead of using a traditional mail service like the USPS, helps you save money and provides a faster delivery time. The main purpose of the mailer is to provide your audience with valuable information that will help them make better decisions about what products and services you offer. It’s easy to drive customers to your products when they see them for sale.
Announce your business grand opening and boost sales with 24Owls help
You could always hire an event planner to help you plan a successful grand opening ceremony. Sit back and let 24OwlsGroup do all the work for you!
24owlsGroup has five years of highly successful event experience and experienced and dedicated staff that consistently maintains the highest standards of performance, making each occasion to be truly a memorable and unique experience.
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Don’t spend your time and money on an unsuccessful grand opening, be hassle-free and have great results by working with 24Owls. Let’s work together. Contact us here.