Email Automation Templates for B2B Singapore
Here are 5 email sequences we use for B2B clients in Singapore. Copy, adapt, ship.
1. New lead welcome (Day 0)
Subject: Welcome to [Company], [First Name]. What is next?
Thanks for reaching out. Over the next few days I will share how we help Singapore businesses like yours reach [outcome]. If you want to skip ahead, book a call: [link].
2. Case study (Day 2)
Subject: How [Client] achieved [outcome] with us
Short intro plus a 3-paragraph case study plus a CTA to book a call.
3. Objection handler (Day 4)
Subject: Is this worth it for a S$1M business?
Address the top objection you hear on sales calls.
4. Social proof (Day 6)
Subject: What our Singapore clients say
3 short quotes plus a link to your testimonials page.
5. Direct ask (Day 8)
Subject: Ready to talk?
One paragraph. Direct CTA. Book a call link.
Tips for Singapore B2B
- Send Tuesday to Thursday, 9am to 11am SGT.
- Use plain-text style, not overdesigned HTML.
- Sign off with a real person, not The Team.
Talk to us about setting up your sequences.
This guide is part of the Marketing Automation Hub, which collects our Singapore marketing automation guides in one place.

