Services · Digital Marketing

Digital marketing in
Singapore, done properly.

A Singapore studio doing the unglamorous parts of digital marketing well: social media marketing that gets watched, brand video that gets shared, and SEM and Google Ads that don't quietly drain the budget. Work for F&B, beauty, wellness, interior and lifestyle brands across SG and MY.

Lead generation and brand awareness growth chart   24owlsGroup digital marketing Singapore
Why look for us

We use AI. You still need us.

Our team runs on AI-assisted tools ChatGPT, Midjourney, Runway, AI copy and AI ad-ops the same ones you've probably tried. The difference isn't the tool. It's the people deciding what to feed it, what to throw out, and how to make it sound like a brand instead of a bot.

AI gives you a first draft in 10 seconds. Turning that draft into a campaign that actually books revenue in Singapore that's still a human job. Ours.

01 · Taste

Editorial judgement

AI writes 100 captions. We pick the 3 that sound like your brand and cut the other 97.

02 · Strategy

The brief behind the prompt

Prompts are easy. Deciding which audience, channel and offer to point them at is the real work.

03 · Local context

Singapore, not generic SEA

We know what flies on Xiaohongshu vs. Meta vs. LinkedIn here. AI doesn't yet.

04 · Accountability

A team you can call

When a campaign underperforms, an AI shrugs. We pick up the phone and fix it before the next report.

Lead Generation

How we turn search and scroll into qualified leads.

Lead generation in Singapore isn't one channel. It's a stack: SEO that catches buying-intent searches, Google & Meta Ads that compress the timeline, Xiaohongshu and content that builds trust, and a landing page + CRM funnel that stops leads leaking. We run all of it under one roof and report cost-per-lead monthly.

01 · Capture intent

SEO Singapore

Rank for the high-intent keywords your buyers actually type service pages, local SEO and answer-engine content for ChatGPT/Gemini.

02 · Compress the timeline

Google & Meta Ads

Lead-form ads, search campaigns and remarketing built around cost-per-qualified-lead, not vanity clicks.

03 · Build trust at scale

Xiaohongshu & content

RED/小红书 seeding, KOL collabs and social content that warms an audience before they ever hit your site.

04 · Convert the click

Landing pages & web

Conversion-led landing pages and AI-built websites with WhatsApp, form and call CTAs wired to your CRM.

05 · Stop the leak

Funnel & CRM

Lead routing, WhatsApp auto-reply, follow-up sequences and a dashboard so no enquiry sits unread.

06 · Report what matters

Cost-per-lead reporting

Monthly report tied to leads, qualified pipeline and closed revenue not impressions and vibes.

Proof · Meta Ads

Lead generation at the lowest lead price.

Real Meta Ads results for a Singapore client. Two active campaigns, S$801 in ad spend, 25 form leads and an average cost per lead under S$32. We do not report on impressions or reach. We report on leads generated and the price paid for each one.

Most agencies sell activity. We sell outcomes. Every dollar is tracked to a form fill, a WhatsApp message or a phone call. If the cost per lead climbs, we kill the underperforming ad, rewrite the creative or rebuild the audience before the next invoice.

That is why brands engage us: we treat your ad budget like our own and optimise for the lowest possible cost per qualified lead.

25
Form leads generated
<S$32
Average cost per lead
S$801
Total ad spend
2
Active campaigns
Meta Ads campaign results showing cost per lead under S$32 for a Singapore client, campaign name blurred for privacy

Campaign name blurred for client privacy.

Videography & 2D Animation

Brand video that earns its airtime.

Brand films, explainer animation, social-first cutdowns and motion graphics. Made in-house, cut for the feed.

Videography

Brand videography production

Corporate Film

Corporate film & storytelling

2D Animation

2D animation for brand awareness

Motion Graphics

Explainer & motion graphics

Social Video

Social-first brand video

Featured · Beauty & Wellness

La Source Spa a full brand & content production.

A full videography production for La Source Spa. We filmed the space, the therapists and the rituals, then cut it into a brand film running across their socials and website.

View case study →
Client praise

Straight from the floor in their words.

A testimonial we caught on camera at the event. The kind of feedback that tells us we did the job right.

Brand Activation · Logo Design

Logo design & brand identity in Singapore.

Logos built to work hard on a shopfront, a social grid, an invoice and an animated reveal. Recent identities we designed and animated in-house for F&B, interior, education and lifestyle brands.

SHE Interior logo design

Meraki logo animation

Chai Jia Chai logo design by 24owlsGroup
F&B · brand identity

Chai Jia Chai

阿爸你攏底冇 logo design by 24owlsGroup
Lifestyle · logo variations

阿爸你攏底冇

Shiso Fine Gourmet Affairs logo design by 24owlsGroup
F&B · brand identity

Shiso Fine Gourmet Affairs

Cutting Edge Learning Group logo design by 24owlsGroup
Education · brand identity

Cutting Edge Learning Group

FAQ

Questions, answered.

What does a digital marketing agency in Singapore actually do?
We plan and run the channels that bring in enquiries: SEO, Google Ads, Meta and TikTok paid social, content, email and landing pages. Strategy, creative production and reporting sit with one team, so nothing is handed off between vendors.
How much does digital marketing cost in Singapore?
Retainers typically start from SGD $2,500 a month for a single channel and SGD $5,000 to $12,000 a month for a full-funnel programme across SEO, paid media and content. Ad spend is billed separately and quoted line-by-line.
How long before we see results?
Paid media produces leads in the first two to four weeks once tracking and creative are live. SEO compounds more slowly: expect movement in three months and meaningful organic pipeline in six to nine.
Do you work with Malaysia and the wider region?
Yes. We run cross-border campaigns from our Singapore HQ into Malaysia and Southeast Asia, including localised creative and Chinese-language work such as Xiaohongshu.
What do you report on?
Qualified leads, cost per lead and revenue influenced, not impressions. You get a monthly review with the numbers, what we changed and what we are testing next.

Need a digital marketing team in Singapore?